Welcome!  Thank you for stopping in and learning more about us.  Our Founder started the company based off a simple solution to make meal planning easy on a budget.  When she started the company, she just wanted an app where she could enter her budget, choose her meals, and get her shopping list and savings.  Annoyed with the meal planning tools on the market and sheer hatred for forgetting coupons, she decided to build Stretch.   While it was her youngest brother’s infamous Cheetos and Ground Beef trip to the grocery store that lit the spark, it was her lifetime of experience and observations that thrust her into researching and endless passion for building a company that would solve affordability and environmental problems by building products and services people need and will use daily to create maximum impact.

It is our goal to be the preferred lifestyle partner to millennials in connecting and providing them with services and products that allow us all to live better and more sustainably.

Our Mission:

We’re on a mission to empower everyone to eat better and save more!  (Learn more)

Our Vision:


A world where we solve problems by providing people with the tools they need, will use, and understand in order to implement the changes necessary to protect the planet and advance humanity. (Learn more)

Our Values, What We Believe..

..in creating technologies and media that will empower people to experience better living everyday.

..in encouraging user first experiences as our users and customers are best served by real engagement and results.

..in working to solve real life problems and break cycles of behaviors that continue into generational misfortune.

..in building trusted products and brands to always maintain integrity amongst our clients and consumers.

..in growing our revenues to make our shareholders proud, employees stable, and communities enriched.

..in keeping our planet and communities healthy by supporting and promoting local farming and the purchasing of organics.

The immediate Individual Problems we seek to solve

And if you still find yourself asking WHY…

  • If you eat like crap, you feel like crap
  • If you feel like crap you can’t think better…
  • If you can’t think better, you can’t do better.
  • If you don’t have savings, you are most likely eating poorly
  • If you eat poorly, you will most likely have dietary related illnesses
  • If you have dietary related illnesses, you will have increased medical costs
  • If you have increased medical costs, you pay more in insurance
  • If you pay more in insurance, you are assessed as a risk
  • If you are a risk, you are most likely going to feel like crap
  • People who feel like crap can’t do better
  • If they can’t do better, they won’t think better
  • If they can’t think better, they won’t live better
  • If they can’t live better, they can’t contribute to the economy
  • If they can’t contribute to the economy, the wealth gap increases
  • If the wealth gap increases, the middle class disappears
  • If the middle class disappears, society becomes divided between the have the haves and the have nots
  • If the haves and the have nots go to war, the have nots are going to win
  • If the have nots are going to win, they most likely will not have read this far because…
  • They don’t have time to read and digest this…
  • They are too busy working and the 5-7 days a week they don’t have time for anything else but figuring out how to survive…
  • If they are in survival mode, they are living day by day
  • If they are living day by day, they aren’t thinking long term
  • If they aren’t thinking long term, WE aren’t thinking long term
  • If we aren’t thinking long term, we make short term decisions
  • When we make short term decisions, we pay long-term prices
  • The cost of health
  • The cost of global warming
  • The cost of life
  • Sure, we could say that we aren’t going to pay these costs necessarily, we could shift the burden to future generations…
  • But who’s to say there will be future generations when the future relies on the actions of the present?  Who do the next generations learn from?
  • And still, even bigger than the human element is the planet.
  • The more food we waste, the more we are contributing to global warming.
  • The planet could heat up over time forcing us to evolve.
  • The planet could also heat up so fast that we don’t have time.
  • Let me take a moment to remind…
  • Earth-1, Dinosaurs-None
  • We’re not Sally Doomsday over here, just not a fan of extinction level events that we could actually be responsible for.


Thanks for learning more about us… We hope that you join us on our mission to empower everyone to eat better and save more!  Stretch is still in testing and needs funding to get over the hump.  If you like what we’re cooking up, SIGN-UP or Tweet us and tell us –> I WANT STRETCH!

As a woman minority led company, we invest heavily into our success. We are passionate about building a better world and are bootstrapped. All help empowers us to serve you the best way we can. We are opening up the opportunity for donations as this funds our team to keep going. Please contribute below and subscribe to our newsletter to stay updated on our progress!

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